Pop-up exhibition hosted by Queensgate Shopping Centre
‘The Darker Side of Pink’ is a physical interactive experience which highlights the seriousness of Metastatic Breast Cancer - the biggest killer of women under the age of 50 with cancer in the UK
The impactful exhibition features 31 life-size transparent figures, depicting the invisibility of the disease – each one representing a woman who dies every day in the UK
Each 'Darker Pink' figure features a QR code that, when scanned, plays a video from a real-life woman living with secondary breast cancer. Filmed only last year, two of these women have since died, themselves becoming a statistic they spoke about whilst also campaigning for change. Many of these videos are incredibly emotional, as befits the seriousness of the topic.
The exhibition is part of a drive by patient advocacy group, METUPUK, to raise awareness of the issues and struggles faced by women living with metastatic breast cancer and the urgent need for better care and research.
Queensgate Shopping Centre
Peterborough Cambridgeshire PE1 1NT
Wed 7 Sep to Thu 6 October