Britain's What's On Event Guide
Aperol Festive Spritz Window
Aperol, the vibrant Italian aperitif, is transporting a piece of authentic Florentine history to the bustling streets of London this festive season; with the launch of the Festive Spritz Window.
Brits caught in the whirl of Christmas shopping are invited to embrace the Italian concept of ‘slow living’ by enjoying the moment with loved ones, through a stunning recreation of a Buchette del Vino.
The Buchette del Vino, or 'wine windows,' are an ancient, small, arched opening found in the walls of historic Florentine palaces, which were first used by noble families to sell wine directly to the public. Their visual appeal helped them hit the social media spotlight in recent years, with a 100% increase in searches YoY from 2024-25 alone.**
With this in mind, Aperol’s Florentine inspired Festive Spritz Window is hidden in the streets of Marylebone, surprising shoppers so they can make a spontaneous stop and be reminded of the joy the festive season can bring. Aperol’s Festive Spritz Window will be open from 2nd – 4th December, between 5pm – 9pm, nestled away at St Christopher’s Place, Marylebone. Shoppers are invited to ring the bell for a complimentary Aperol Spritz*.
Brits caught in the whirl of Christmas shopping are invited to embrace the Italian concept of ‘slow living’ by enjoying the moment with loved ones, through a stunning recreation of a Buchette del Vino.
The Buchette del Vino, or 'wine windows,' are an ancient, small, arched opening found in the walls of historic Florentine palaces, which were first used by noble families to sell wine directly to the public. Their visual appeal helped them hit the social media spotlight in recent years, with a 100% increase in searches YoY from 2024-25 alone.**
With this in mind, Aperol’s Florentine inspired Festive Spritz Window is hidden in the streets of Marylebone, surprising shoppers so they can make a spontaneous stop and be reminded of the joy the festive season can bring. Aperol’s Festive Spritz Window will be open from 2nd – 4th December, between 5pm – 9pm, nestled away at St Christopher’s Place, Marylebone. Shoppers are invited to ring the bell for a complimentary Aperol Spritz*.
Wednesday 3 Dec 25 and Thursday 4 Dec 25
St Christopher’s Place, London W1U 1JN
WHAT: Aperol Festive Spritz Window WHEN: 2nd – 4th December, 5pm – 9pm
WHERE: St Christopher’s Place, London W1U 1JN
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